Practical articles on organic growth, lead generation, and digital strategy for B2B and manufacturing brands.
DMART is one of India's most beloved and fastest-growing retail chains, captivating customers with its hard-to-resist offers and no-frills shopping experience. As the country's largest value retailer, DMART…
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Blinkit (formerly Grofers) has become one of India's most talked-about startups thanks to its innovative approach to instant delivery. This article will analyze Blinkit's marketing strategies and how…
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Lijjat Papad is an Indian company that has become a household name thanks to its innovative marketing and empowerment of women. In a male-dominated business world, Lijjat stands…
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With a storied 120 year history, Royal Enfield stands as one of India’s most cherished motorcycle brands. Though the company fell on hard times in the 1990s, new…
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Finding the best insurance policies can be quite a maze. Endless jargon, fine print, confusing claims processes – who has time for all that, right? Well, one company…
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The Indian meat and seafood industry has historically been highly fragmented and unorganized, with concerns around quality, hygiene, and safety. Enter Licious - a tech-driven D2C (direct-to-consumer) brand…
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BOAT has made waves in the audio accessory and lifestyle product industry with its innovative marketing strategies and appealing brand image. We dive into the key elements propelling…
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Food delivery apps have transformed the way Indians eat. With just a few taps on their phones, people can access cuisines from across the country and have meals…
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The Starbucks empire was built sip-by-sip on perfectly crafted beverages and masterfully executed marketing plays. This powerhouse coffee chain turned a commodity product into an indispensable part of…
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Reliance Jio stormed into the Indian telecom market in 2016 with an aggressive promotional strategy that quickly enabled it to acquire a massive customer base. Within the first…
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Haldiram's is one of India's most iconic and beloved snack food brands. From its origins as a small sweet shop in Bikaner in 1937, it has grown into…
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Zudio has disrupted the affordable fashion space in India by making on-trend clothing accessible to young, style-conscious consumers on tight budgets. Its unique combination of stylish designs, high…
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Crafting Success: Manyavar's Marketing Masterplan Manyavar is a leading Indian ethnic wear brand that has carved out a unique position for traditional clothing in the vibrant but competitive…
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Life Insurance Corporation of India, better known as LIC, is the country's largest and most trusted insurance provider. With over 60 years of experience, 274 million policies, and…
Read MoreIf you have already burnt your hands with Digital Marketing company, then there must be lack in one of these three things- Market, Medium or Message
