Practical articles on organic growth, lead generation, and digital strategy for B2B and manufacturing brands.
REDTAPE has carved out a unique position in the competitive footwear market through smart branding and savvy marketing tactics. Its aspirational yet affordable image and top-notch in-store experience…
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In the rapidly evolving online education landscape, UpGrad stands out for its relentless focus on career advancement. As one of India's fastest growing edtech companies, UpGrad has innovated…
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When a pack of gutsy visionaries embarked on an odyssey to reshape cricket through entertainment in 2008, critics dismissed the T20 format as crass commercialization destined to flop.…
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Driving Innovation: ACKO's Marketing Strategies for Insurance Disruption ACKO is an Indian insurtech startup that is disrupting the insurance industry with its innovative products, digital-first strategies, and focus…
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Interior Dreams Brought to Life: The Livspace Marketing Strategy Livspace is one of India's leading home interior and renovation platforms. Founded in 2014, the company brings together interior…
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Spinny is revving up the used car market with an innovative purchase experience centered around trust and transparency. As a pioneering online platform for buying and selling pre-owned…
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MRF Limited, one of India's largest tire manufacturers, has come a long way since it started rolling out tires in its humble Madras (now Chennai) workshop in 1946.…
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Tanishq is undoubtedly India's number one jewelry retailer today, known for its gorgeous gold and diamond creations as well as trailblazing marketing tactics. As the Indian jewelry market…
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Overview Parle-G is not just a biscuit brand in India. It is an emotion deeply rooted in the psyche of every Indian. This glucose biscuit has become synonymous…
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Tata Motors, part of the mammoth Tata Group conglomerate, has become an automotive powerhouse through strategic marketing tactics and quality manufacturing. As India's largest automobile company, Tata has…
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FOGG has become one of the most recognizable and widely-used deodorant brands in India through smart and creative marketing strategies that highlighted the product's key differentiators and got…
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Paytm has emerged as one of India's leading digital payments and financial services platforms. From humble beginnings over a decade ago, it has rapidly grown to boast over…
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Psycho Care is a leading provider of mental health services, offering counseling, therapy, and psychiatric care to clients. As mental health issues continue to rise, Psycho Care strives…
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Bisleri has become synonymous with bottled water in India. With over four decades of operations, it has captured a major share of the rapidly growing packaged drinking water…
Read MoreIf you have already burnt your hands with Digital Marketing company, then there must be lack in one of these three things- Market, Medium or Message
