Practical articles on organic growth, lead generation, and digital strategy for B2B and manufacturing brands.
When a pack of gutsy visionaries embarked on an odyssey to reshape cricket through entertainment in 2008, critics dismissed the T20 format as crass commercialization destined to flop. Yet, by ingeniously blending sport with showbiz, the swashbuckling Indian Premier League enchanted fans globally to spawn the world’s hottest cricketing carnival. This blog chronicles how a
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Driving Innovation: ACKO’s Marketing Strategies for Insurance Disruption ACKO is an Indian insurtech startup that is disrupting the insurance industry with its innovative products, digital-first strategies, and focus on customer experience. Founded in 2016, ACKO has quickly become one of the fastest-growing insurance providers in India. About ACKO ACKO is a new-age insurance provider that
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Interior Dreams Brought to Life: The Livspace Marketing Strategy Livspace is one of India’s leading home interior and renovation platforms. Founded in 2014, the company brings together interior designers, contractors, and homeowners to provide end-to-end interior design and remodeling services. In just a few years, Livspace has established itself as a major player in the
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Spinny is revving up the used car market with an innovative purchase experience centered around trust and transparency. As a pioneering online platform for buying and selling pre-owned vehicles, Spinny has raced ahead of the competition with smart digital marketing and branding. About Spinny Founded in 2015, Spinny aims to make buying used cars delightful.
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MRF Limited, one of India’s largest tire manufacturers, has come a long way since it started rolling out tires in its humble Madras (now Chennai) workshop in 1946. Backed by quality products, visionary leadership, major investments in R&D, and shrewd marketing strategies, MRF is now the market leader in India and a competitive player internationally.
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Tanishq is undoubtedly India’s number one jewelry retailer today, known for its gorgeous gold and diamond creations as well as trailblazing marketing tactics. As the Indian jewelry market becomes increasingly crowded, Tanishq continues pioneering innovative ways to connect with diverse consumers nationwide. Sparkling Success: The Tanishq Story Founded in 1996 as the jewelry division of
Read MoreIf you have already burnt your hands with Digital Marketing company, then there must be lack in one of these three things- Market, Medium or Message